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Business • 2026-11-01, 16:14 GMT • ~1 min read

Affle to acquire Perion for $420 million in all-cash deal

ایفل 420 ملین ڈالر کے مکمل نقد معاہدے میں پیریون کو خریدے گی

एफल 420 मिलियन डॉलर के पूर्ण नकद सौदे में पेरियन का अधिग्रहण करेगी

Affle to acquire Perion for $420 million in all-cash deal

Key points

اہم نکات

मुख्य बातें

  • Affle has agreed to acquire advertising technology company Perion for $420 million in an all-cash deal.
  • The acquisition will expand Affle's presence in digital advertising and strengthen its technology offerings for brands and publishers.
  • The deal values Perion's business at a premium and is expected to close after regulatory approvals, marking one of the notable ad-tech transactions of the year.
  • ایفل نے اشتہاری ٹیکنالوجی کمپنی پیریون کو 420 ملین ڈالر کے مکمل نقد معاہدے میں خریدنے پر اتفاق کیا ہے۔ اس حصول سے ڈیجیٹل اشتہارات میں ایفل کی موجودگی بڑھے گی اور برانڈز اور پبلشرز کے لیے اس کی ٹیکنالوجی کی پیشکش مضبوط ہوگی۔ یہ معاہدہ پیریون کے کاروبار کو اضافی قیمت پر لگاتا ہے اور ریگولیٹری منظوریوں کے بعد مکمل ہونے کی توقع ہے، جو اس سال کے نمایاں ایڈ ٹیک سودوں میں سے ایک ہے۔
  • एफल ने विज्ञापन प्रौद्योगिकी कंपनी पेरियन को 420 मिलियन डॉलर के पूर्ण नकद सौदे में खरीदने पर सहमति जताई है। इस अधिग्रहण से डिजिटल विज्ञापन में एफल की मौजूदगी बढ़ेगी और ब्रांडों व प्रकाशकों के लिए इसकी प्रौद्योगिकी पेशकश मज़बूत होगी। यह सौदा पेरियन के कारोबार को प्रीमियम पर आंकता है और नियामक मंज़ूरियों के बाद पूरा होने की उम्मीद है, जो इस साल के उल्लेखनीय एड-टेक लेनदेन में से एक है।

Affle has agreed to acquire advertising technology company Perion for $420 million in an all-cash deal. The acquisition will expand Affle's presence in digital advertising and strengthen its technology offerings for brands and publishers. The deal values Perion's business at a premium and is expected to close after regulatory approvals, marking one of the notable ad-tech transactions of the year.

ایفل نے اشتہاری ٹیکنالوجی کمپنی پیریون کو 420 ملین ڈالر کے مکمل نقد معاہدے میں خریدنے پر اتفاق کیا ہے۔ اس حصول سے ڈیجیٹل اشتہارات میں ایفل کی موجودگی بڑھے گی اور برانڈز اور پبلشرز کے لیے اس کی ٹیکنالوجی کی پیشکش مضبوط ہوگی۔ یہ معاہدہ پیریون کے کاروبار کو اضافی قیمت پر لگاتا ہے اور ریگولیٹری منظوریوں کے بعد مکمل ہونے کی توقع ہے، جو اس سال کے نمایاں ایڈ ٹیک سودوں میں سے ایک ہے۔

एफल ने विज्ञापन प्रौद्योगिकी कंपनी पेरियन को 420 मिलियन डॉलर के पूर्ण नकद सौदे में खरीदने पर सहमति जताई है। इस अधिग्रहण से डिजिटल विज्ञापन में एफल की मौजूदगी बढ़ेगी और ब्रांडों व प्रकाशकों के लिए इसकी प्रौद्योगिकी पेशकश मज़बूत होगी। यह सौदा पेरियन के कारोबार को प्रीमियम पर आंकता है और नियामक मंज़ूरियों के बाद पूरा होने की उम्मीद है, जो इस साल के उल्लेखनीय एड-टेक लेनदेन में से एक है।

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